MATTEL TOY COMMERCIALS:

BABY BROTHER TENDER LOVE

Words by Ogilvy and Mather Advertising & James Sundquist
Music by James Sundquist, © 1975
For Mattel Toys, 30 and 60 second network spots:

First Commercial:

THERE’S A NEW LITTLE TENDER LOVE BUNDLE OF JOY

A TENDER LOVE BABY WHO’S A LITTLE BABY BOY

THE NEWS NEW ARRIVAL FOR EVERY LITTLE MOTHER

HE’S CUTE LITTLE, SWEET LITTLE , TENDER LOVE BROTHER

HE’S THE LITTLE BROTHER OF EVERY OTHER TENDER LOVE

HE’S BABY BROTHER TENDER LOVE

Second Commercial:

WHEN DAY IS THROUGH

WHAT DO YOU DO

GIVE EVERYONE KISSIN’

CAUSE KISSIN’ IS LOVIN’

FOR THEM AND FOR YOU

YES KISSIN’ IS LOVIN’ AND LOVIN’ IS KISSIN’

ESPECIALLY FOR YOU

Third Commercial:

HOW MANY KINDS OF TENDER LOVE

CAN YOU GIVE YOUR LITTLE GIRL

A TENDER LOVE WHO KISSES

A TENDER LOVE WHO SNEEZES

A TENDER LOVE WHO’S SWEET SWEET NATURE SHINES

SO SWEETLY THROUGH

BUT THE VERY BEST KIND OF TENDER LOVE

YOU CAN GIVE YOUR LITTLE GIRL

IS THE TENDER LOVE SHE GIVES RIGHT BACK TO YOU

Fourth Commercial:

FLOWER MAGIC

WORD AND MUSIC BY JAMES SUNDQUIST

FOR MATTEL TOYS/ OGILIVY & MATHER ADVERTISING, ©1975

60 second spot

MAKIN’ FLOWERS IS A BREEZE WITH FLOWER MAGIC

‘CAUSE MAGIC MAKES IT EASY

FLOWER ANY THING YOU PLEASE WITH FLOWER MAGIC

CAUSE MAGIC MAKES IT EASY

EVERY GARDENER SURE AGREES THAT FLOWER MAGIC

REALLY MAKES IT EASY

REALLY MAKES IT EASY

Fifth Commercial:

SUNSHINE FAMILY VAN

Words and Music by James Sundquist for Ogilvy and Mather Advertising, Los Angeles, ©1975

WELCOME TO THE SUN FAMILY VAN

THE SUNSHINE FAMILY IS MAKIN’ TRACKS

WITH THE SUNSHINE FAMILY

WOOD AND PIGGY-BACK PACK